Serial Beauty Entrepreneur, Visionary, Brand Builder, Product Guru, Podcast Host, Public Speaker, Advisor, Board Member
Serial Entrepreneur
& Visionary
As a serial entrepreneur, she has built three successful beauty brands that have become synonymous with key inflection points in the beauty industry – digital, wellness and aging. She is adept at turning ideas into multi-million dollar scalable, global businesses via her ability to build strong teams, implement powerful marketing strategies, develop world class products and drive investor value. Her first two brands had successful exits and the third launched in the Fall of 2024.
Flipping the script on beauty
In 2024, Sarah launched her third beauty brand, All Golden, with a mission to transform cultural perceptions of women 45+ and prove that beauty has no expiration date. Designed specifically for the unique needs of women in this stage of life, All Golden’s skincare and hair care is waterless, a revolution in formulation and —patented, clinically proven, clean, and vegan.
In less than a year, the brand has already earned two major awards, been featured on national television, seen its signature eye patch product go viral, captured the attention of celebrities and influencers, and drawn strong investor interest with standout growth metrics. This is just the beginning.
Public speaker
Sarah has been gracing stages for nearly three decades speaking at beauty industry conferences, financial summits, multiple Ivy League Business Schools and Universities (including writing and teaching a case study for gloss.com at Columbia Business School). She has made multiple TV appearances and been covered by major media outlets including the New York Times, Time Magazine, Vogue, Harper’s Bazaar, Forbes and more. She has spoken about entrepreneurship, building brands, exiting brands and as an inspirational speaker to women globally.
Podcast Host
Sarah launched the podcast Going Golden in January 2025 to bring relevant, smart and exciting content to women 45+ which is currently ranking #47 out of 2,000 fashion and beauty podcasts. Her goal is to build a community of like-minded women who are not living their second chapter as their mothers, but in their own way with a renewed sense of optimism, energy and engagement.
Going Golden Podcast: Enhancing Natural Beauty: Dr. Lee Ann Klausner on the Art of Aging Gracefully
As the host, Sarah welcomes guests who are experts in a wide variety of fields including: dating and relationships, financial wellness, fitness, gynecology, plastic surgery, nutrition, longevity, sleep and beauty. She delves into topics women are curious to learn about but often don’t know who to ask or where to turn for answers. And, always with a sense of witty humor.
Advisory & Board Work
In addition, Sarah founded The Pink Factor, a beauty incubator and advisory firm supporting both emerging and established brands. She specializes in envisioning and identifying innovative concepts, breakthrough technologies, market trends, and white space opportunities to spark and scale the next generation of beauty. With over 25 years of experience as a beauty entrepreneur, CEO, brand builder, and board member, Sarah helps businesses discover—and accelerate—their inflection point.
skillset includes
Business strategy:
Identifying and aligning the core components every brand needs to establish a strong foundation and drive sustainable growth. Many businesses possess some of these elements, but not all—and often they are not operating at full capacity.
Branding:
helping to launch and develop brands. Assessing whether brands are consistent across all channels and platforms. Determining whether a brand’s written and visual communication aptly reflects branding. Assisting with messaging, evolution and strategy
Marketing:
Creating and executing comprehensive marketing plans that drive growth. Skilled at assessing every aspect of a business’s marketing strategy or department to identify gaps, inefficiencies, and untapped opportunities. Experienced in building strategies, defining tactics, and developing high-performing teams.
Digital: Skilled at assessing the overall health of a digital business and creating strategies to improve efficiency and performance. Extensive experience in developing, launching, and optimizing websites; driving impact through social media strategy; and evaluating digital marketing tactics. Expertise in optimizing customer acquisition and retention throughout the full funnel.
Product Development:
Thirty years of experience conceptualizing and developing products. Able to strategically assess the market opportunity, voids in a brand’s range as well as optimizing the existing range.
International growth and distribution:
Able to identify international partners, negotiate contracts and roll-out brands into international markets
Sales and field strategy:
Experience creating new business proposals to retailers and negotiating entrance into new stores/chains. Create launch strategies or ongoing activations to drive business. Relationship management with retail buyers/teams. Assist with creating or optimizing field sales force.
Investment & Brand Growth Advisory: Sarah has experience advising and working with investors/PE/VC firms to evaluate new brands to invest in, assess the performance of existing brands and help on an operating level internally at brands. She brings value to brands and investors on many fronts having started three companies, raised money, conducted formal processes to PE/VC firms, sold two companies, and been through many cost cutting measures/budget processes to drive and improve business results.
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Sarah applying skyn ICELAND Hydro Cool Firming Eye patches at NYFW
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Tinging the opening bell at The Nasdaq with the formidable women of The DealmakeHers
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Applying cult-favorite, award-winning eye patches at NYFW
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Applying award-winning All Golden 360º Firming Eye Patches on models at NYFW 2025
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Beacon Award nomination for outstanding contribution by an entrepreneur in beauty
About Sarah
Sarah has an M.B.A. in Marketing and International Business from Columbia Business School and a B.A. cum laude from Tufts University. Sarah sat on the American Cancer Society’s Manhattan Leadership Board for five years and was a Co-Chair of FARE’s annual luncheon for six years which raises money and awareness for children with food allergies. Both causes are near and dear to her heart. In 2019, Sarah was one of the annual honorees at the FARE luncheon for contributing to the advancement of treatments in food allergies.
She currently sits on the Advisory Board of the Derby Entrepreneurship Center at Tufts University with the goal of advancing female entrepreneurship. She lives in New York City with her 17yr old daughter and dog Jackson.